A couple of weeks ago my husband and I went to a local restaurant and at the end of our meal the waitress handed us a sealed document and told us not to open it. She said if we came back before the expiration date (it was only two weeks away) the manager would open it in front of us to see what we got. She told us there was the possibility of an Italy vacation and also $100,000.
Having this little document encouraged us to return before two weeks. There's something about the intrigue of possibly getting something big. We really like this resaurant and would of returned eventually anyway but probably not in less than two weeks. You guys get where I'm going here???
So, I've made up little documents with facials for 10%, 20% and 50% off and also a free facial. There is also a few 20% off of products and free treatment extras. Most of them are for 10% off though and only one free facial in the bunch.
Here's what I'm offering...when a client purchases a gift certificate this holiday season, she gets to pick out one of these sealed documents to use in January. She must come back for her treatment in January with the document sealed in order to redeem it.
Oh yeah...we got 10% off of our meal that day! I was sure hoping for that Italy trip!